Action of the game Hustle Town takes place in a small European city. The gamer takes control of a young man whose uncle has retired and runs a modest cafe and hostel. This allows the hero to live peacefully, receiving free housing and food. He is too lazy to work, a couple of dollars in his pocket is enough, the rest is constantly put off for later. The player's task is to help the main character begin his path to further development and growth, gradually mastering the aspects of independent life.

In Hustle Town, the hero will constantly meet different girls. Each of them can be won over enough for intimacy. However, you will have to try. The system is built on the principles of a quest – to get the object of desire, you need to help her somehow, bring or give something. At the same time, the owners of such gifts or necessary items will also set their conditions. Only after completing a kind of circle will the next girl become available.

The complexity of the quest chains gradually increases as you progress through the story. The chapters of the project are divided so that the decisions made in the previous one do not have a critical impact on the next one. It is also impossible to lose in the usual sense of the word. In the case of an incorrect decision or action, the chapter will simply become impassable and you will have to start it over again. Therefore, it is important to be consistent and make efforts to fully complete each new section.