Medieval Shopkeeper Simulator lives up to its name. This is a simulator of a medieval merchant. It uses a first-person view. The graphics combine 2D and 3D. All characters are flat and sprite-based. But the environment is completely three-dimensional. In the game, the user plays the role of a shop owner. At first, the user has only one outlet. However, as he progresses, he can expand his business to a whole chain of stores. He is allowed to hire workers, although at first he will have to take care of all the worries himself. It is possible to obtain materials or order them. You can craft goods from them, display them on shelves and set a price.

Different clients come to the shopping pavilion with their own requests. You can bargain with each of them in a mini-game. You can also try to interest the buyer in other products. Medieval Shopkeeper Simulator features the ability to wander around a small world and chat with the locals. The gamer will have to deal with adverse events and figure out how to keep his business afloat. Among such events there is a plague epidemic, a change in royal laws, and war. You can visit a fortuneteller to find out about such changes in advance and have time to prepare for them. The user's actions affect the country's economy. Sometimes he has to make a choice. For example: support the crown or the church. Decisions made affect reputation.